Describes the economic, geographic, political, and social forces that have shaped and continue to define global markets. Examines topics critical to success in international markets, including assessment of a firm's international capabilities, techniques for gauging the potential of international markets, international segmentation approaches, and alternative arrangements for entering foreign markets. Compares and contrasts product, price, distribution, logistics, promotion, and research decisions made in global versus domestic markets. Introduces students to financial arrangements characteristic of international marketing, including exchange rates and controls, balance-of-payment principles, import licensing agreements and tariffs. Same as INBU 5100. Formerly MKTG 3450. Requisites: Requires prerequisite class of BCOR 2400 (minimum grade D-). Restricted to Business (BUSN), Advertising (ADVT) or International Affairs (IAFS) majors with 52-180 units completed.
Introduces entrepreneurship. Addresses opportunity recognition, target markets, industry analysis, business model identification, sources of funding, managing rapid growth, and writing feasibility studies. Examines alternative forms of entrepreneurship such as franchising, corporate entrepreneurship, family business, and social entrepreneurship. Requisites: Requires prerequisite courses of BCOR 2000, 2200, 2300, and 2400 (all minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Covers the what, why and how of major digital marketing approaches, including online listening and monitoring, search engine optimization, search ads, email marketing, and social media. The course is designed to launch students as digital marketing professionals and to provide experience with industry-relevant hands-on assignments and exercises. Requisites: Requires prerequisite course of BCOR 2400 (minimum grade D-). Restricted to Business (BUSN) majors.
Offered irregularly. Provides opportunity for investigation into new frontiers in marketing. Requisites: Requires prerequisite course of BCOR 2400 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Introduces students to the many facets of the marketing of sport and marketing through sport. Theoretical and practical applications of marketing sport are examined. The course will provide students with an understanding of current marketing concepts, and best business practices, related to sports enterprises and a foundation for pursuit of further study and work in sports and event marketing. Requisites: Restricted to students with 57-180 credits (Juniors or Seniors).
Student training and participation in government or industry environment under faculty supervision. Instructor consent required. Requisites: Requires prerequsite courses of BADM 1000, 1020, 2000 and 2400 (all minimum grade D-). Restricted to students with 57-180 credits (Juniors or Seniors).
Part one of a year-long course based on an interactive model that brings in high-level executives to share their experiences and evaluate student prepared responses to an ethical dilemma. Requisites: Requires a prerequisite or corequisite course of BCOR 3010 (minimum grade D-). Restricted to students with 52 or more hours.
Analyzes the structure, markets, and regulations of financial institutions. Studies problems and policies of internal management of funds, loan practices and procedures, investment behavior, deposit and capital adequacy, liquidity, and solvency. Requisites: Requires prerequisite course of FNCE 3010 (minimum grade D-). Restricted to Business majors with 52-180 units completed.
Building upon the legal concepts and issues introduced in REAL 3000, the course provides a deeper study of the laws and legal issues impacting and governing real property rights and interests including the acquisition, ownership, possession, use and transfer of real property. Incorporates both a lecture and case study approach fostering regular classroom discussions. Requisites: Requires prerequisite course of REAL 3000 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Using a business plan development model, this capstone course integrates the accounting, finance, management and marketing principles learned previously and incorporates social reasonability and values driven leadership. Objectives focus on the development of professional skills, e.g., time management, career management, team building, through a combination of classroom and experiential learning. Requisites: Requires prerequisite course of BUSM 3001 or 3002 or 3003 (minimum grade D-). Restricted to Business Minor (BUSM-Min) majors only.
Part two of a year-long course based on an interactive model that brings in high-level executives to share their experiences and evaluate student prepared responses to an ethical dilemma. Requisites: Requires a prerequisite or corequisite course of BCOR 3010 (minimum grade D-). Restricted to students with 52 or more hours.
Explores business opportunities to meet the needs of those living at the base of the economic pyramid. By partnering with organizations such as the Peace Corps and businesses with a social mission, students will learn how business (for-profit, social business, NGOs, social entrepreneurs, etc.) can meet the needs of the poor and operate sustainably. Requisites: Requires a prerequisite or corequisite course of BCOR 3010 (minimum grade D-). Restricted to Business majors with 52-180 units completed.
In the last two decades, microfinance initiatives have provided the primary worldwide impetus to promote economic independence for the poor (1.4 billion). Microfinance links the financial markets with entrepreneurship to create a platform that facilitates financial inclusion to the poor. In a semester long project, students build a hypothetical financial institution that provides access to credit, saving, insurance and other services to a segmented poor population. CESR 4010 and FNCE 4832 are the same course. Requisites: Requires prerequisite courses of BCOR 1010, 1020, 2000, 2200, 2300, 2400, 2500, 3000 and 3010 (all minimum grade D-). Restricted to Business (BUSN) majors with 90-180 units completed.
Explores developments in such areas as employee relations law and procedures, employee and employer rights, worker involvement programs, environmental safety and health, and the effects of technology on emerging organization forms. Requisites: Requires prerequisite course of BCOR 2300 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Allows students the opportunity to practice conducting job analyses and then use this information to develop employee selection and performance appraisal systems. Provides thorough coverage of employers' equal employment opportunity and affirmative action obligations, as well as various approaches to gender, cultural, and ethnic diversity. Requisites: Requires prerequisite course of BCOR 2300 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Examines theories of work motivation and relates themto the strategic use of compensation and other reward systems. Topics include procedures for managing base pay; linking pay incentives to productivity at the individual, group, and organizational levels; developing cost-effective programs of employee benefits; and the use of nonfinancial reward systems. Requisites: Requires prerequisite course of BCOR 2150 or 2300 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Develops the modern theory of contingent claims in a mathematical framework oriented toward applications. Examines how to use derivatives for risk management and to tailor portfolio payoffs. Provides an in-depth analysis of the properties of options. Requisites: Requires prerequisite course of FNCE 3010 (minimum grade D-). Restricted to Business majors with 52-180 units completed.
Explores how to determine where an organization needs to focus its development efforts, how to develop and deliver an effective training program, and how to evaluate the impact of development programs on organizational effectiveness. Explores individual, team, and organization-wide development, including such topics as skills training, team building, and managing change. Requisites: Requires prerequisite course of BCOR 2150 or 2300 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Focuses on capital budgeting and investment issues. Emphasizes issues relating to cash flows, capital rationing, the investment versus financing decision, leasing, fluctuating rates of output, investment timing, capital budgeting under uncertainty, and investment decisions with additional information. Requisites: Requires prerequisite course of FNCE 3010 (minimum grade D-). Restricted to Business (BUSN) majors with 52-180 units completed.
Presents new subject matter in finance. The summer offering is the London Seminar in International Finance and Business. Department enforced prerequisite will vary depending on class offering Requisites: see advising office.
Examines the economics of financial markets and the management of financial institutions, both domestic and international. Topics include an overview of U.S. and international financial markets, pricing and risk factors, interest rates, markets for securities and financial services, and markets for derivative financial instruments. For students planning to take FNCE 4000 and FNCE 4070, it is recommended that FNCE 4070 precede rather than follow FNCE 4000. Formerly FNCE 3020. Requisites: Requires prerequisite course of BCOR 2200 (minimum grade D-). Restricted to Business majors with 52-180 units completed.
Although some companies are very successful in discovering and cultivating innovative technology-enabled business strategies, many fail in the process. Combines theories and frameworks with practical approaches to provide students with the skills required to help companies identify business opportunities, find appropriate information related technologies, and lead adoption efforts to success. Requisites: Requires prerequisite courses of BCOR 2200 or 2300 (minimum grade D-). Restricted to Business majors with 52-180 units completed.
Requires non-business students to engage in a rigorous, thoughtful and challenging process essential to planning a new venture. Using their own concept, students will develop a strategy to start and grow a venture. Communicating the plan is an essential element of this course and students will learn when and how to write a plan and make effective presentations. Requisites: Restricted to non-Business majors with 60-180 units completed.
Covers: 1) traditional and alternative financing of residential and commercial real estate Requisites: 2) pro forma cash flows and valuation of income generating properties