Provides non-business students with a basic understanding of the business principles required to start and grow an entrepreneurial venture. It is intended for individuals who have not taken a marketing, accounting or finance course. This course will focus on two aspects of business that are critical to the success of any new venture: marketing and financial management. Restricted to non-Business majors with 60-180 units completed. Prerequisites: Restricted to non-Business majors with 60-180 units completed.