Courses

Anthropological and interpretative exploration of cultural practices of media audiences. Addresses theoretical and methodological implications of studying audiences from a culturalist perspective,with particular focus on media audience practices. Students engage in field research projects related to course content. Prerequisites: Restricted to Graduate Students only.

Inquiry into relationship of the arts and the mass media, including study of critics, their function, and their works. Prerequisites: Restricted to Graduate Students only.

Investigates how mass media messages work in terms of such effects as perception, learning and comprehension, and persuasion. Effectiveness is analyzed in terms of how well mass communication messages meet their objectives.

Examines specialized areas in the history of mass communication. Prerequisites: Restricted to Graduate Students only.

Discusses economic problems and political issues relevant to newspapers, magazines, broadcasting, and CATV. Examines problems of telecommunications and the impact of future technology on mass communication.

Introduces the principal concepts, literature, and theoretical and paradigmatic perspectives of media studies and mass communication and their ties and contributions to parallel domains in the social sciences and humanities. Prerequisites: Restricted to Communication (COMM or COMC) graduate students only.

Continuation of JOUR 7011. Prereq., JOUR 7011.

Examines various methods of qualitative data gathering and analysis in the mass media context. Prerequisites: Restricted to Graduate Students only.

Examines various methods of quantitative data gathering methods and analysis in the mass media context.