Courses

This survey course takes a broad and comprehensive perspective on managing and operating in a rapidly growing global economy. Explores regional and national approaches to international management, including trade practices, country penetration strategies, international finance and accounting, marketing across cultures, global service and manufacturing operations, cultural and legal differences, ethical and sustainability issues, and global competitive strategy. Prereq., 52 hours completed. Formerly INBU 4300. Prerequisites: Restricted to Business or International Affairs majors with 52-180 units completed.

Describes the economic, geographic, political, and social forces that have shaped and continue to define global markets. Examines topics critical to success in international markets, including assessment of a firm's international capabilities, techniques for gauging the potential of international markets, international segmentation approaches, and alternative arrangements for entering foreign markets. Compares and contrasts product, price, distribution, logistics, promotion, and research decisions made in global versus domestic markets. Introduces students to financial arrangements characteristic of international marketing, including exchange rates and controls, balance-of-payment principles, import licensing agreements and tariffs. Restricted to Business (BUSN), Advertising (ADVT) or International Affairs (IAFS) majors with 52-180 units completed. Prereq., BCOR 2400. Same as INBU 5100. Formerly MKTG 3450. Prerequisites: Restricted to Business (BUSN), Advertising (ADVT) or International Affairs (IAFS) majors with 52-180 units completed.

Examines the financial policies and problems associated with firms doing business internationally. Topics include the foreign exchange environment, country risk, managing foreign exchange exposure, international working capital management, international capital budgeting, and international financial markets. Prereqs., BCOR 1020, 2000, and 2200. Restricted to students with 52 hours completed. Prerequisites: Requires pre-requisite courses of BCOR 1020, 2000, and 2200. Restricted to Business or IAFS Majors with 52-180 units completed.

Offered irregularly to provide opportunity for investigation of new frontiers in International Business Entrepreneurship. Prerequisites: Restricted to students with 57-86 credits (Junior).

Prereq., instructor consent. Departmental form required.

Same as MKTG 3450.